What is a cloud kitchen?
A cloud kitchen is a commercial kitchen which is not attached to a restaurant. The cloud kitchen isn’t designed to make food for customers to eat on-site. Instead, it’s designed only for takeout, delivery, and grab and go services.
Typically, cloud kitchens are affiliated with a delivery service like GrabFood, Foodpanda, ShopeeFood, airasia Food – or with any other local delivery service. Here’s how it works. Your customer places an order, and your cooking staff prepares it. When it’s ready, the delivery service picks it up and gets it directly to your customer.
Why you should run your business from a cloud kitchen
Low capital requirement: The cost of operating a full-scale restaurant is enormous. There are many factors to take into account and pay for. The major cost is rented space, especially if the location happens to be in a thriving commercial area. In this kind of business, location is the king but you must be ready to pay more. Cloud kitchens can resolve this dilemma because you just need a kitchen to prepare your dishes, the ingredients, and the delivery supplies to get your business going. As your business grows bigger, you have the option to hire people to help you run the operation.
Fast & Efficient Service: Running your own cloud restaurant gives you the added advantage of having multiple locations. It’s like setting up different branches and ensuring fast delivery to your new and loyal customers. Quick delivery of hot meals or ice-cold beverages would scale up your business.
Higher profits. Choosing to set-up a cloud kitchen eliminates the need to hire staff, utilities, and other operational expenses. By saving a lot and getting higher profits, you can offer more competitive prices to your customers or add more variety to your menu.
Better opportunity to expand. Compared to other restaurant concepts, a cloud kitchen offers more scope for expansion. You can choose to have multiple locations that sell your specialty dishes, or run numerous cloud kitchens in various parts of your locale. Running everything from your own kitchen also allows you to create new specialties or experiment with new cuisines.
Greater flexibility. Since your operation is anchored online, making changes or improving your menu list is easy. You can always introduce new dishes or tweak existing ones to provide more options for customers. You become more flexible and learn to adapt to the preferences of your target market.
How to start on cloud kitchen?
For aspiring restaurants owners who don’t have a kitchen yet or existing restaurant owners who wish to expend their delivery capacity with cloud kitchen concept, one great idea is to lease a commercial kitchen from a specialty provider. Obviously, the costs of this are going to vary a lot from one place to another. But in many cases, the cost of leasing a commercial kitchen is far lower than the cost of renting a whole restaurant would have been. Leasing commercial space also means that you won’t have to pay for zoning compliance costs, or for installing equipment; that’s already been taken care of by the provider, in many cases. The best thing about leasing a commercial kitchen is that, of course, there’s no waiting around for approval and permits. You’ll be ready to get started right away.
One of the up and coming Cloud Kitchen in Klang Valley that you can consider is COOKHOUSE Malaysia.
Start with COOKHOUSE
𝗖𝗢𝗢𝗞𝗛𝗢𝗨𝗦𝗘 is Malaysia's Premier Shared Kitchen, Cloud Kitchen enabler - the nation's first co-cooking ecosystem with the vision to support the scalability of F&B businesses in Malaysia.
With their state-of-the-art facilities spanning over 80,000sqft, food entrepreneurs are able to bring their F&B journey to the next level at COOKHOUSE Malaysia. Check out their website and book yourself a guided site tour to view the facilities at one of their five operational locations!
📍COOKHOUSE Seventeen PJ
📍COOKHOUSE Bukit Bintang
📍Artisan’s Playground by COOKHOUSE